Naomi Stephens Paralegal

Naomi is a paralegal with the marketing, advertising & promotions team. Naomi is passionate about marketing law, especially ensuring our clients’ campaigns are the best they can be (from a compliance perspective – she’s happy to leave the creative stuff to the experts!). Naomi has extensive experience, having spent 11 years in-house at Lonely Planet, supporting its global marketing objectives. Naomi’s particular focus is trade promotions and marketing activations, but she also has broad experience in reviewing commercial contracts. Her knowledge, commercial focus and attention to detail are highly valued by our clients.

So passionate is she, that she finds it hard to switch off – always assessing advertisements and activations with a critical eye, noting what’s done well … and what could be done better.

Latest News & Insights

In pursuit of excellence – KHQ implements Net Promoter System


Posted By on 23/02/18 at 9:57 AM

KHQ Lawyers has taken its passion for excellence one step further with the successful implementation of the Net Promoter System. Long used by highly customer focused companies like Apple and Amazon, the team at Melbourne based KHQ Lawyers have demonstrated their commitment to delivering outstanding client service by successfully implementing client satisfaction and loyalty measurement … Read more

JOY Law – litigation mitigation


Posted By on 3/02/18 at 9:44 AM

In this JOY Law segment, Paul Welling and Jack Stuk talked about commercial disputes and litigation – what it is, how it happens and how to mitigate or resolve it. Paul and Jack covered: what is litigation? how to avoid litigation by ensuring commercial relationships and agreements are properly documented (even if you are working … Read more

Court hammers builder over online reviews


Posted By on 20/12/17 at 8:45 AM

The Federal Court has ordered Perth builder, Aveling Homes Pty Ltd, to pay penalties totalling $380,000 for engaging in misleading and deceptive conduct regarding the manipulation of online reviews of its products and services. What happened? Aveling Homes owned and controlled two websites for customers to post reviews about their experiences with both it and … Read more

MLA ad banned following independent review


Posted By on 7/12/17 at 4:23 PM

In a rare move, an Advertising Standards Board ruling regarding an ad by Meat & Livestock Australia (MLA) has been overturned following an independent review. What happened? To celebrate spring lamb, MLA produced an ad entitled “You never lamb alone” and which depicted a group of religious icons and deities sitting down to enjoy an … Read more

TPG fined for infringing spam laws


Posted By on 20/11/17 at 10:04 AM

In a warning to businesses which engage in email marketing, telecommunications giant TPG has been fined by the Australian Communications & Media Authority (ACMA) for breaching the Spam Act 2003 (the Act). Background Under the Act, businesses sending commercial electronic messages, such as e-newsletters and marketing emails, must comply with (amongst other things) three key … Read more

Court rules Meriton manipulated online reviews


Posted By on 16/11/17 at 12:41 PM

The Federal Court has found that Meriton Serviced Apartments (Meriton) engaged in misleading and deceptive conduct regarding online reviews of its properties posted on the TripAdvisor website. Background to the case TripAdvisor provides a “Review Express” service to participating businesses.  A participating business provides TripAdvisor with the contact details of customers who have consented to … Read more

Egg producer fined for false “free range” claims


Posted By on 21/08/17 at 2:43 PM

One of WA’s largest egg producers has been handed a record $750,000 fine for making false or misleading representations regarding “free range” egg claims. The Federal Court imposed the penalty on Snowdale Holdings Pty Ltd, which produces eggs under various labels including Eggs by Ellah, Swan Valley Free Range and Wanneroo Free Range. In May … Read more

Would you clean a portaloo for free WiFi?


Posted By on 1/08/17 at 11:22 AM

UK-based technology company, Purple WiFi, recently gave consumers a salient lesson in why it’s important to read terms of use. What happened? Purple provides WiFi hotspots for various clients including retail outlets, restaurants and hotels. People visiting these venues can access the free WiFi provided they create an account and accept Purple’s terms of use. … Read more