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Nurofen cops targeted pain from the ACCC

The ACCC has issued Federal Court proceedings against global consumer goods company, Reckitt Benckiser, alleging misleading claims in relation to its Nurofen ‘targeted pain’ products (Nurofen Back Pain, Nurofen Migraine Pain, Nurofen Period Pain and Nurofen Tension Headache). The packaging for each of these products claims to target the specific type of pain referred to … Read more